Accurate Ordering for a Smoother Experience

One of the biggest challenges for fast food and sub sandwich chains is ensuring order accuracy, particularly during peak times. Miscommunication between customers and cashiers can lead to incorrect orders, unhappy customers, and wasted ingredients. Prism’s self-checkout kiosks address this issue by providing an intuitive, step-by-step ordering interface that allows customers to build their orders themselves.

The self-checkout system guides customers through each stage of the order, from choosing sandwich bread and selecting toppings to picking sides and drinks. This level of customization ensures that customers get exactly what they want, with less room for error. With all selections displayed on a clear, visual interface, customers can easily review their choices before finalizing the order eliminating the risk of miscommunication and ensuring greater accuracy.

For QSRs, this means fewer remakes, less waste, and, most importantly, happier customers who receive exactly what they ordered. Improved accuracy also means that staff can focus on food preparation rather than dealing with errors and customer complaints, leading to a more efficient operation overall.

Dynamic Upselling Opportunities at the Point of Sale

Self-checkout kiosks are more than just a tool for placing orders they’re also a powerful sales driver. With dynamic upselling capabilities, Prism’s kiosks can suggest add-ons, combo upgrades, and special deals right at the point of ordering. For example, if a customer orders a sub sandwich, the kiosk might prompt them to add a bag of chips, a cookie, or a drink for a discounted price. These well-timed suggestions encourage customers to add more items to their order, ultimately increasing the average transaction value.

In addition to suggesting individual add-ons, the kiosks can promote combo deals and limited-time offers. For instance, a customer ordering a burger may be prompted to upgrade to a combo meal that includes fries and a drink at a discounted price. These promotions are strategically displayed during the ordering process, when customers are most likely to be receptive to adding value to their meal.

With automated upselling, QSRs can boost profitability without relying on staff to make suggestions. The kiosks consistently offer relevant add-ons and upgrades, ensuring that no upselling opportunity is missed and allowing restaurants to maximize their revenue potential.

Streamlining Customization for a Personalized Experience

Customization is a hallmark of the sub sandwich experience. Customers enjoy the ability to choose their bread, toppings, sauces, and more creating a meal that’s uniquely theirs. Prism’s self-checkout kiosks make this customization process simple and enjoyable. The interactive touchscreen allows customers to see all available options, select their preferences, and make changes on the fly. Whether it’s adding extra cheese, requesting a specific sauce, or choosing to toast the sandwich, customers have complete control over their order.

This level of customization doesn’t just enhance customer satisfaction it also reduces the pressure on staff. Instead of having to memorize a customer’s specific preferences, staff can focus on preparing the order precisely as it appears on the screen. This improves efficiency and helps maintain consistency across all orders, leading to a more streamlined operation.

Faster Service and Enhanced Customer Experience

In the fast-paced world of QSRs, speed is everything. Customers want to place their orders quickly, pay, and receive their food without delay. Prism’s self-checkout kiosks provide a fast and convenient way for customers to place and pay for their orders, reducing wait times and speeding up the overall service process. By offering multiple self-checkout stations, QSRs can serve more customers simultaneously, cutting down on long lines and keeping things moving during peak hours.

With the kiosks handling the order-taking process, staff can focus on food preparation and customer service, rather than juggling multiple tasks at the register. This not only leads to faster service but also ensures that each meal is prepared with care and attention to detail.

Real-Life Example: Enhancing Operations at “Sub Express"

Consider “Sub Express," a popular sub sandwich chain known for its fresh ingredients and build-your-own sandwich experience. During peak lunch hours, the chain often faced long lines and order mix-ups, leading to customer dissatisfaction and increased waste. To address these challenges, “Sub Express" implemented Prism’s self-checkout kiosks across their locations.

The results were clear: customers loved the ability to customize their sandwiches at their own pace, choosing their bread, meats, toppings, and sauces without feeling rushed. The kiosks also provided helpful suggestions, such as adding a drink or dessert to complete the meal, which led to an increase in average order value. With customers placing their orders directly, staff were free to focus on efficiently preparing each sandwich, ensuring accuracy and quality.

The kiosks also helped reduce wait times, as multiple customers could place their orders simultaneously, keeping lines moving and improving the overall experience. By enhancing order accuracy, maximizing upselling opportunities, and speeding up service, “Sub Express" was able to create a better experience for their customers while boosting profitability.

Conclusion

Prism Digital Signage’s self-checkout kiosks are transforming the way fast food and sub sandwich chains operate. By providing an intuitive and customizable ordering experience, these kiosks reduce errors, improve efficiency, and enhance customer satisfaction. Dynamic upselling options encourage customers to add more to their orders, increasing profitability, while the fast and convenient checkout process keeps lines moving and ensures a positive experience.

Ready to take your QSR to the next level? Discover how Prism’s self-checkout kiosks can enhance order accuracy, boost upselling, and streamline operations for your fast food or sub sandwich chain today.